Exhibitor Information Aarhus

Below you will find all information and practicalilities you need to be aware of about FindersKeepers Designmarket at Godsbanen in Aarhus.

It is very important that you read it all carefully.

If you have any questions you are welcome to contact us at [email protected]

We look forward to welcoming you in Aarhus!!
Love from the FindersKeepers team

VENUE INFORMATION

Address

Skovgaardsgade 3, 8000 Aarhus

The exhibitor entrance to the hall is entry C.

Parking

When arriving by car, it is important that you unload the goods from the vehicle and
then move your car to a parking space before you move your things inside. This way we ensure a smooth unloading for all exhibitors. You can park on the other side of ‘Den Rå Hal’ – remember to pay!

Opening hours for guests

Saturday and Sunday 7-8 October 11.00-17.00

Guests with a Billetto-ticket have access from 10.45.

About Godsbanen

In Aarhus FindersKeepers takes place at Godsbanen in the 1.300 m2 large hall ‘Den
Rå Hal’, which is part of the large and cool 10.500 m2 Godsbane area. Centrally located in Aarhus, Godsbanen is the setting for a diverse cultural life and has with its many activities and involved organisations as well as an interesting architecture made itself a name on the local cultural scene.

MARKETING AND PROMOTION

We put a large effort into attracting a lot of design interested guests to the markets, but we can all get much more out of it, if you join us in spreading the message. When you do so, together we can get the knowledge of all you talented designers and entrepreneurs spread much further out in the world. Use it as an opportunity to activate your own communication channels and create awareness of both your brand and the market. The more guests we can attract together, the larger success you will have!

We expect that you participate actively in the promotion and will make at least one post on Facebook and one on Instagram in the week up to the market. If you do not participate actively we will invoice you DKK 400 (excl. VAT) for us to use on extra online promotion.

Below we have listed additional ideas for how you can help get the word out at promote your own brand.

INVITE YOUR FRIENDS AND FAMILY //

Your mother probably already owns your design, but maybe she’ll buy something from your neighbour at the market. And likewise, maybe your neighbour’s friend will buy something from you. If only you invite 10 guests, and all the other  designers do the same, we quickly add 100s more guests! In order words: make sure your friend, colleague, mother-in-law and old aunt Kitty are all invited.

USE FACEBOOK //

We recommend that you invite your friends to our Facebook event.We see a clear connection between the number of people interested in the event and the number of people who turn up. We also recommend, that you share your participation on your own Facebook channels and interact with us on Facebook, as this increases the online visibility. When you share your participation in the event you also increase the likelihood that guests are interested in visiting your booth at the market.

You will find the Facebook-event here.

USE INSTAGRAM //

In the same way as for Facebook, we recommend you use your Instagram profile to promote your participation. If you do, please remember to tag us with the hashtag #FINDERSKEEPERSDK – then we can also tag you. You can find us on Instagram as @finderskeepersdk with now more than 30.000 followers. We of course hope you’re one of them.

TIPS ARE THANKFULLY RECEIVED //

We put a lot of work in attracting a large number of passionate design lovers – both consumers and professionals. We do this by activating our own communication channels in the form of Facebook, Instagram, newsletter and website. We create visibility in the city, we work to secure press coverage, and we send out invitations to shops, webs hops and trade professionals. If you have knowledge of press, shops or other people you think should have a special invitation, or if you know media, bloggers or others who could be interested in writing about the event, or if you have any other ideas for marketing and promotion of the event, then please send us your tip at [email protected]!

GET EXTRA PROMOTION //

We strive to ensure that all exhibitors are promoted on our website as a participating design brand. The prerequisite for this is that you have sent us photo material in the correct format and quality.

If you are interested in being promoted on our other communication channels Facebook/Instagram/newsletter, we can offer different packages depending on your needs. Contact us at [email protected] to hear more.

GET EXPOSURE AS A COMPETITION SPONSOR //

Would you like the guests of the marked the possibility to participate in a
competition to win one of your products? As a sponsor you will be promoted on our social media and get valuable exposure which can help boost the traffic to your booth and increase the knowledge of your brand in general. Some of the sponsored products will be used for online competitions on Facebook or Instagram, others for a competition at the market itself, which is also posted on Facebook.

If you’re interested in sponsoring one or more of your products, then send us an email marked “Sponsorat” to [email protected] with the following attached:

  1. A beautiful product photo in high quality
  2. Your company logo on a transparent background
  3. The name of the product, if relevanT
  4. The recommended retail prices, for us to know the value of the prize (minimum 250 DKK)

If you product is chosen, you will be contacted with further information about what to do.

 

DEADLINE FOR SPONSORSHIPS IS BEFORE 9TH SEPTEMBER. 

REQUIREMENTS FOR YOUR EXHIBITION BOOTH

In order to ensure a high standard on the Designmarket your booth has to live up to a number of requirements. A visually appealing booth will also attract more customers and make your brand look professional. Our experience shows, that exhibitors who put an effort into the visual presentation of their booth sell more. It is a must to think about the set-up of your booth to ensure it is personal, attractive, and represents your brand in the best possible way.

OVERALL LOOK //

We expect that your booth lives up to the visual material your have provided. Think of your booth as a pop-up shop, where you customize your ‘boutique’ to match your designs and the visual experience you want to create. It should look great and not like a flea-market or outlet.

TABLES AND CHAIRS //

You are more than welcome to bring tables for presenting your products. However, we recommend that you think more creatively and consider if there are other and more interesting ways you can show your products. Use a tablecloth, if the table isn’t in itself part of the exhibition, and make sure it is freshly ironed and reaches the floor. If you have chairs we recommend you to use them as little as possible, as sitting down is less engaging for the guests. Tables and chairs can be rented through us.

PRODUCT STOCK //

It is important that you consider how you will handle your product stock. Having cardboard boxes ect. visible ruins the visual expression of your booth, makes it less attractive, and can make it look ‘cheap’. So think about how you can integrate your stock in a way where it isn’t visible.

BRINGING DISPLAY WALLS //

You are free to bring your own display walls, but due to fire safety and booth placement we ask that you let us know at [email protected]. The display walls have to be solidly built to ensure it is safe, which will be checked by the fire safety responsible person. The display walls should be of neutral colour, such as black, white, grey or wood. They should also be nice from all angles, so that e.g. the backside is also nice and doesn’t ruin the look of the neighbour booth. If you don’t have your own display walls, you can rent them through us.

CLOTHING RAILS //

If you’re selling clothes it is a good idea to bring one or more clothing rails. You can bring as many as you like, as long as they fit within your booth space. The rails should be nice, mono-coloured and we recommend not using cheap-looking telescoping rails.

PRODUCT PACKAGING //

We recommend that you take advantage of product packaging (boxing, gift wrap, bags etc.) as a way to create a strong impression of your brand.

TEXTILE BANNERS //

For security reasons, all textile banners have to be fire retardant.

DISCOUNTS //

FindersKeepers is not an outlet. We believe that you as designers deserve to be paid full price for your products. For this reason, it is not allowed to sell products at strongly discounted prices. We do however acknowledge that it may work well in a sales situation, if you can make customer feel they’re making a good deal. It is thus allowed to use sales techniques, such as having selected products at special ‘FindersKeepers prices’, giving a special ‘FindersKeepers discount’ (max. 20%) etc.

BOOTH ACCESSORIES

If you have ordered any accessories to your booth they will be visible on your invoice. If this is not the case, please contact us immediately so we can remedy the error. If you haven’t ordered any accessories in your application, but would like to order for example, tables, display walls or power outlets, please send an email to [email protected].

DEADLINE FOR ORDERING BOOTH ACCESSORIES IS THE 10TH OF SEPTEMBER BEFORE 12.00. 

SEE PRICES ON BOOTH ACCESSORIES HERE

If the stock allows it, there may be some accessories available for rent when you arrive – but note that we cannot guarantee it.

DISPLAY WALL RENTAL //

We recommend everyone bringing graphic prints, illustrations etc. to use display walls – it is much more attractive than exhibiting your artworks lying flat on a table. If you’re not bringing your own, we offer the opportunity for you to rent display walls from us. They are 2.2 meters high and produced in black MDF. The material is thick and sturdy and, as something new, it tolerates Blue-black. Nails and pins are still a no-go, but S-hooks and a thin cord, chain, line etc. can be used when mounting e.g. frames.

Be aware that we only have a limited amount of display walls available, and that they may all be rented out before the deadline for ordering.

GET THE MOST OUT OF YOUR PARTICIPATION

It is important for us, that you have a great experience at FindersKeepers. A part of this is of course that you reach a satisfying level of sales, but experience from previous exhibitors show, that you can get a lot more out of your participation by thinking about it in a broader way. Below you’ll find our experiences on how you can get the most out of your participation.

MAXIMIZE YOUR SALES – BEFORE //

Use your participation as an opportunity to promote your brand and products. Exhibitors who actively use their communication channels to tell about their participation have the opportunity to make guests interested in them even before they come to the market. Se more tips under ‘Marketing and promotion’.

MAXIMIZE YOUR SALES – UNDER //

A visually appealing exhibition booth that represents your brand and products in a consistent way is the best starting point for attracting guests. However it is also important to consider how those manning the booth are acting. Those with the most success are focused in being approachable and avoid sitting down or hiding behind a table, mobile phone or laptop. Remember that many of the guests really like meeting the people behind the brand.

MAXIMIZE YOUR SALES – AFTER //

One thing is the sales you make during the event, but don’t forget about the possibility in aftersales. Always make sure you have business cards ect. you can hand out to the guests, get them to sign up for newsletters, like you Facebook page etc. Make it really easy for people to find you again after the market and use this as a way to expand your customer base.

GET FEEDBACK ON BRAND AND PRODUCTS //

The direct contact you have with the consumer of your products is a unique opportunity to get feedback. Do you get positive comments? What do they say about your products? What about the price? How do people react to your booth? Do you see a change in sales if you re-arrange things?

NETWORK WITH OTHER DESIGNERS //

Take a walk around the market and get inspired by how others set-up their exhibition booths. Talk to each other and share challenges and possibilities.

CANCELLATIONS

As previously communicated, you have 8 days from receiving a confirmation email on your participation, where it is possible to cancel. This is regardless of the time of the invoice. After the deadline, you are required to pay the invoice regardless of whether you can participate or not. This applies until 28 days before the market is held, at which time it is not possible to cancel. If you e.g. apply for a booth 30 days before the market you then have 2 days to cancel for a refund. Please note, your cancellation is not confirmed until you have received an email confirmation.

It is generally not possible to receive a refund, from the time the payment is binding or you have paid for your participation. If you’re not able to participate after all, you may contact us and we will then investigate if it is possible to sell your booth to another applicant. If this is not possible, you cannot get a refund even if you do not participate in the market.

ARRIVAL AND SETTING UP YOUR BOOTH

You and your booth HAS to be ready by 10.30am Saturday, where we open the market for the guests. From this time the exhibitor-entrance will be closed off, so it is very important that you’re all set and ready in the hall at 10.30am. Guests who bought tickets online will be entering the market from 10.45am.

ACCESS TIMES FOR SETTING UP YOUR BOOTH //

FRIDAY 15.00-19.00
SATURDAY 08.00-10.30

If you haven’t arrived and checked-in before 10.15am Saturday morning you will loose your exhibition booth. In this case, we may re-arrange the exhibition area and give your space to another designer to ensure the integrity of the market. You will not be refunded in case of a late-show or no-show.

Once again we would like to remind you, that the space ‘Den Rå Hal’ is – as the name implies in Danish – a raw room. This means that you should be aware that your booth may have wooden beams, wires, pipes etc. If you order a booth which includes the walls of the building, note that they can be made of either concrete, steel or plaster depending on where your booth will be.

During night time the hall will be locked, however there will not be a guard on the premises. We recommend that you bring your most valuable items with you when you leave. FindersKeepers cannot be held liable in case of burglary and will not replace lost items.

After the market closes on Saturday at 5pm you must leave no later than 5.30 pm.

ARRIVAL //

When you arrive at the FindersKeepers market, you have to contact a person from the FindersKeepers team, who will check you in and show you to your booth. You will also receive your exhibitor badges and a document with information. If you need to man your booth with more than two people, then contact a FindersKeepers person to get extra exhibitor badges.

EXHIBITION BOOTH OVERVIEW //

Unfortunately, it is not possible for us to provide information regarding the position of your booth or show you a floor plan before we open the doors for you. From our experience, many changes can be made in the last minute and we do not want to provide you with information that might change later.

GETTING READY SUNDAY MORNING //

There will be access to the hall from 9am Sunday, for you to get your booth ready and filled up with fresh products. It is super important that you and your booth is TOTALLY ready by 10.30am Sunday, where the doors open again.

TAKING DOWN YOUR BOOTH

To ensure that also late-arriving guests on Sunday have a great experience, you’re not allowed to be packing down your products or taking down your booth until the doors have been closed Sunday at 5pm.

You then have until 6.30pm to remove everything in your booth. Before you can check-out of your booth, you will have to get approval from a FindersKeepers employee.

BOOTH ACCESSORIES //

If you have rented tables, chairs etc. these have to be returned according to instructions from the market crew.

TRASH//

The booth must be completely clean and ALL trash, clothes, paper, hangers, cardboard boxes etc. on your trash must be picked up and thrown in the container. It is not okay to leave trash in the corners of the hall. EVERYTHING has to go in the container. We point out that the bins in the hall are reserved for our visitors.

WE RESERVE THE RIGHT TO CHARGE A DKK 2,500 CLEANING FEE FOR ANY EXHIBITOR WHO LEAVES BEHIND TRASH.

EXHIBITOR BADGES //

Remember to return your exhibitor badges before you leave on Sunday, after which we will refund your deposit. If the badges are damaged, you cannot get your deposit refunded.

AVOIDING THEFT

It is really important that you keep an eye on your belongings at all times and that you do not leave your money, mobile phone, wallet and valuables lying around visibly, as it might be a temptation for weak souls. FindersKeepers DOES NOT replace stolen belongings. However, if you do get something stolen, it is important that you notify a FindersKeepers employee so we can take action. Should you have something stolen, it is your own responsibility to contact the police and your insurance company. During night time the venue will be locked, however we recommend you bring your most valuable items with you, when you leave. FindersKeepers cannot be held liable in case of burglary and will not replace lost items.

ACCEPTING PAYMENTS

Remember to bring change for customers who pay in cash. We also recommend you to consider using the MobilePay app on your smart phone. You can also consider investing in a card reader such as iZettle in order to accept card payments or utilise your webshop if have one to accept payments via you laptop.

Did we say we’re so excited to see you! 🙂

Designmarked: Aarhus 13.-14. September Designmarked: København 18.-19. Oktober